Marketing & Branding
-
Nadia Patel Gangjee
- 823 Students
- 10 Lessons /1 Quizes
This course will help the participants in the understanding of the essential elements of the marketing and the branding which is required for a business brand and value.
Course Description
This course will help the participants in the understanding of the essential elements of the marketing and the branding which is required for a business brand and value.
Course Audience
The course is designed for creative people who want to learn about how to create winning Marketing & Branding strategies to amplify the growth of their businesses.
Prerequisites
Web Literacy
Learning Objectives/Outcomes
By the end of this course, the learner will be expert enough to know how to come up with good branding for their new venture and how to do proper marketing of the startup through digital media.
Course Curriculum
Module 1 - Introduction to Marketing & Branding
1 Lessons / 0 Quizes
Introduction to Marketing & Branding
5 points
Module 2 - Branding Basics
3 Lessons / 0 Quizes
Introduction to Branding
20 points
Brand Positioning, Strategy and the Essence
10 points
Visual Elements of Branding
10 points
Module 3 - Social & Digital Marketing
3 Lessons / 0 Quizes
Marketing Evolution in the field of Business
20 points
Importance of Digital Marketing for a startup
5 points
Key points for Social Media Marketing
10 points
Module 4 - Social Media Advertisements
3 Lessons / 1 Quizes
The concept of Digital and Social Media Advertisements
20 points
Importance of Social Media Advertisements
10 points
Social Media Advertisements Strategy
20 points
Final Quiz - Marketing & Branding
20 points
60m
English 
Chinese